The Reach Online Brand Calculator has assessed me (Gayle Howard), as being on the top of the “Digitally Distinct” tree. This is the nirvana of online identity meaning the first three pages of Google provide 80% on-brand, positive information. So what about you? Before...
Social networking
The 5W1H Formula
Have you ever heard of the 5W1H Formula? It’s especially helpful in planning your resume and job search. Rudyard Kipling, the great poet once wrote: I keep six faithful serving men Who teach me well and true Their names are What and Where and When And How and...
The Awesome Power of Linked-In
(Or how I messed things up and turned it all around in 24 hours) Of course I knew that Linked-in was a really powerful tool. You would have to have had your head in a bucket to have missed its rapid ascent over the past 12 months. (As someone said once, it’s...
Laid off: the web 2.0 way.
I saw this cartoon on a blog here, so I’ll have to give the link back so I can use the cartoon.
“Morality Disengagement” and your resume
The term morality disengagement along with the term “tuning” refer to the act of telling of “porkies” (that’s “pork pies” meaning lies in rhyming slang for our Aussie readers). So just how many people are guilty of morality...
Article: Facebook in the Office
Todays Age newspaper takes a fascinating look at whether employers should allow employees to use Facebook in the office. The analysis of the figures is fascinating – as quoted from the article: Some of the major findings were: :: Blockers: 20 per cent of...

